WT Deals: Alex Cooper’s Unwell Sponsors The National Women’s Soccer League
Published: March 14, 2025
Weintraub client Unwell signed a deal for its Unwell Hydration brand to sponsor The National Women’s Soccer League, in Unwell Hydration’s first partnership since the brand’s creation. The brand, founded by the most popular podcaster among women, Alex Cooper, will promote the league in an effort to draw more young women to the stands. Cooper will also make appearances at matches as part of the deal.
Unwell is represented by Weintraub shareholder Shaun Gordon.
Read more about this deal in the Wall Street Journal.